Percipia Launches New Integrated Alexa for Hospitality Solution
Chicago, IL October 27, 2020 -

Percipia, a leading provider of enhanced hospitality in-room applications, launches a new voice integrated virtual assistant solution, VIVA. VIVA is powered by Percipia’s industry-leading integration engine Parallax that uses Amazon’s Alexa for Hospitality. This new collaboration enables over 30 major Property Management Systems (PMS) and other various hotel systems to integrate with Alexa for Hospitality and offer a more cohesive and connected solution.

VIVA, which stands for Voice Integrated Virtual Assistant, is a guest-facing solution that utilizes Percipia's Parallax integration engine, the Alexa for Hospitality product, and Amazon Echo and Echo Dot devices to provide an enhanced A.I. guest experience. VIVA provides features like room and guest information, telephony integrated do-not-disturb, wake-up calls, room service, guest requests, loyalty points lookup, and much more. Every hotel is unique and provides different services and amenities – VIVA was developed to integrate any hotel system so guests may connect with any hotel department no matter which operational platform they utilize.

Percipia's ties into any PMS to enable Alexa for Hospitality features like Personal Account Connection so that the guest may connect their personal Amazon account with their in-room device. This enables guests to ask Alexa to play music from their personal Prime Music account. This secure and authenticated feature is doable due to Percipia constant heartbeat with the PMS, so when a guest checks out, their Amazon account is unpaired from the in-room device.

“I'm quite thrilled that we are able to offer this functionality with Alexa for Hospitality. As many know, Alexa is a cloud-based service that powers devices like Amazon Echo, Echo Show and more. Our new VIVA platform is going to make a huge wave in our industry. No matter the hotel room count, brand, PMS, POS, room control provider, our solution will marry all those platforms into one guest-facing experience. I predict VIVA will be a standard for hotels; your guests will expect this solution in every stay moving forward,” said Michael Velasquez, CEO, Percipia.

During this climate, the VIVA solution provides guests a contactless experience by enabling digital requests and interactions as well as minimizing in-room touchpoints. This added amenity is designed to attract guests back to hotels and add an extra layer of precaution to aid hotel exposure abatement plans.

VIVA is available now to all new and current Percipia clients.

ABOUT PERCIPIA

Headquartered in Chicago, Illinois, USA, Percipia's mission is to continue to be a respected leader in hospitality technology by delivering telephony and mobility solutions, software, and services in the most innovative and cost-effective way. Parallax application (formerly PTCE) was introduced 20 years ago, which enabled them to interface existing telephony systems with nearly all property management systems and third-party applications. Since then, Percipia has evolved its product offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, they pride themselves on their ability to provide reliable and exceptional service to their global partners, clients, and guests. The Percipia team works diligently to build next-generation innovative solutions based on hands-on knowledge of the industry. As a result, they have become a trusted and respected organization that always leads with hospitality.

For additional information about Percipia, call 800-806-0408 or visit www.percipia.com.

Opinion: Interview with Hospitality Influencer Michael Caruso
Chicago, IL September 8, 2020 - By Kal MacDonald, Director of Business Operations

As we reach six months into the COVID-19 pandemic, the state of hospitality has remained the same. Our industry is the first to get hit and the last to recover. Some properties are partially open, others are temporarily closed, while a few have not survived and shut their doors permanently. For those hotels that are open, you may notice the guest experience has evolved.

The hospitality industry has shifted its focus from personal and hospitable interactions to a more distant and safeguarded experience. Mobile application technologies have flourished in the past few months. However, some hotels remain closed and are unwilling to adopt this new guest experience. I was interested to hear how other hospitality vendors were fairing during the pandemic. So, I turned to my friend, hospitality technology guru, and industry powerhouse, Michael Caruso, for his hospitality “state of the industry” climate thoughts.

Michael Caruso is a thought leader, influencer, and trusted advisor with over 20 years in the hospitality industry. Michael is a sales leader and works with major software companies, as well as being an entrepreneur helping hotels, casinos, and restaurants with digital transformation and meaningful growth strategies.

Let’s get started!

Q: How have the pandemic and hotel closures affected the vendor side of hospitality and gaming?

A: There has been a noticeable effect on vendors delivering solutions in the hospitality industry. Since April, I have seen a few key changes that are worth noting. First, hotel closures have caused delays or cancellations of tech-related projects that were slated to move forward in the first half of 2020. The exception would be hotel and casino construction projects that are still moving forward, and owners are making technology purchases for these hotels. Second, solutions that were deemed “nice to have,” such as mobile apps or text solutions, are now almost required by hotels to create a touchless guest experience as a safety protocol for both guests and employees. Companies that have these guest-facing solutions as part of their portfolio could have an advantage for new revenue opportunities and create value and safety for their customers. Most markets are slowly opening with the exception of New York City and Los Angeles, which remain on tight lockdowns. But the gaming industry has been hardest hit; with the global travel “guest supply chain” not bringing customers to gaming and convention cities like Las Vegas, casinos will see a slower recovery than hotels that don’t rely on gaming, entertainment, or conventions.

Q: Will the guest experience adjust to a less hospitable interaction with hotel and casino staff? If so, how do you envision the new guest experience?

A: The new normal is digital and touchless guest interaction. How hotels pivot, especially five-star resorts and casinos, to manage this change will be challenging, but also offer new marketing opportunities to promote safety, technology, and a digital guest journey. Global brands have been working on or have delivered digital apps complete with features allowing reservations, check-in and out, and mobile key for years now. Most travelers coming to popular places, especially Las Vegas, would appreciate the ability to use a mobile key and bypass the front desk versus standing close together in long lines to register. I can only imagine a positive effect by providing guests access to these solutions. If marketed properly, especially by five-star hotels, the use of digital technology around the resort for in-room dining and guest service requests would only enhance the hotel experience.

Q: During this pandemic, what technology would you recommend to hotels and casinos to help bring back guests?

A: I struggle with this every day. I speak to hotel owners, management companies, and consultants about the best technology options to keep guests safe. The states and cities have to make the environment hospitable for guests to return; technology cannot help or change what is happening in places like New York City, Chicago, and Portland. The most valuable technology available will provide a touchless guest experience – that is easy to say, but when you research the available solutions on the market, not all handle an end–to–end guest journey. Also, for independent hotels and resorts, they need to invest in FF&E (Furniture, Fixtures, and Equipment) like Bluetooth locks that allow mobile apps to deliver a digital key directly to a guest’s phone. The pandemic has exposed gaps in existing hotels technology, but also provides for opportunities for construction projects to ensure they build out infrastructure to accommodate touchless experiences that they can promote and drive a safe business environment for the guest.

Q: How will COVID-19 challenge vendors to evolve their solutions for this pandemic?

A: That’s a very good question. Only time will tell which vendors can pivot fast enough to create value in their solutions around COVID restrictions. Do legacy companies build, buy, or partner to deliver features like ordering food and beverages from a device, mobile registrations from a phone, or mobile keys that take advantage of BLE technology? Can these technologies be easily integrated into native platforms or their operational systems? We will see how things unfold for our industry. It certainly can be a growth strategy if positioned correctly.

Q: How will a release of a vaccine affect the hospitality timeline? Do you think hotels will need to take a year or two to recoup lost income before spending on new technologies?

A: Having a vaccine will provide more confidence to the public that traveling is safe. I don’t believe our industry can fully recover until the public sees a proven effective vaccine – then people will come back quickly. Why? Because traveling is vital for business and pleasure, it’s part of our culture. Also, everyone has been cooped up for so long they are ready to get back to traveling, although those trips may be different or closer to home than previous years. I am concerned about traveling to European and Asian destinations, as those markets have been off-limits to Americans since the start of the pandemic and international markets may take longer to recover. There are also destination markets in the US that depend on visitors from these international locations; even with a vaccine, it may be some time until markets like Orlando, Las Vegas, and New York City return to pre-Coronavirus occupancy from overseas visitors. It will take rebuilding the pipeline of conventions as well, not just leisure travel, because convention business is booked years in advance and right now there is no date range when this market will recover. The loss of convention business alone is what is really hurting markets like Vegas.

I don’t believe hotels, hotel management companies, or casinos will wait years to spend on new technologies. The new normal is digital experience solutions – we’ve been having conversations with owners about making these types of investments for years and now they understand these purchases are just as important as disinfecting supplies. Even with a vaccine, we should see a continued trend towards these investments so the public will feel comfortable using apps, texting, or in-room tablet or voice devices for every service level from making reservations, checking-in, and making service requests. I worry that hotels that have closed may not reopen, or companies with multiple hotels will consolidate to maintain recovery of their business revenues in key markets – in this case, the amount of spending could be affected due to fewer opportunities available.

Q: Do you have any words to your fellow vendor colleagues affected by hotel closures, furloughs, and layoffs?

A: Hang in there and focus on companies that want to make technology investments today. Ask the right questions that expose gaps in their business where these solutions can help. There are areas of our industry booming right now, such as national parks, campgrounds, beach resorts, and other middle America destinations that are open for business and need the technology our industry provides. Don’t stop having conversations with hotels that are closed; find out what their timelines are for opening and be available when they are ready to move forward. Tell customers, now is the perfect time to re-tool their technology and to be ready for when they reopen, and guests return. There is no doubt that the pandemic has caused our industry to shrink ­– from cruises to airlines dealing with half the passenger count they did a year ago. Our industry was booming last summer and was on track for the best revenue records in 2020. What things look like on the other side is still unknown. We are all hanging on, but not sitting idle the second half of the year. We feel for all the colleagues and customers who have been laid off, especially those in the casino market. Anything we can do where technology can help drive business and allows everyone to get back to work would be welcomed by all.

This time next year, it will be exciting to see how the guest experience has evolved. While the hospitality industry's fate is still uncertain, we can find comfort that vendors have stepped up to adapt their solutions to get guests back into the door. It is apparent that hotels, casinos, resorts, convention centers, vendors, and consultants must come together to salvage as many employees and properties as possible. We must survive.

Percipia Introduces New Digital Signage Solution
Chicago, IL July 7, 2020 -

Percipia, a leading provider of hospitality integration, telephony, and mobility solutions, launches a new digital signage (DS) solution, Latitude DS. Built on the backbone of Percipia’s Latitude mobility platform, this new solution extends Percipia’s suite of solutions outside of the guest room.

Latitude DS enhances the guest experience by providing two fully customizable solution structures. Latitude DS can be implemented via a lobby freestanding or wall-mounted Android screen to offer mobile check-in, check-out, spa reservation, flight information, conference schedule, and additional guest-centric information. Furthermore, this new solution can be installed outside of every guest room via a wall-mounted tablet to display the hotel logo, room number, room status indicators like DND, makeup room, and go green service refusal, as well as hotel promotions.

Percipia’s well-known integration engine, Parallax, is the core of this solution. Parallax integrates with over 50 hospitality systems offering guests a fully integrated application for a seamless experience.

“We are always looking for new ways to enhance our current solutions to meet our customers’ challenges. Latitude DS gives your guest the option to independently check-in, check-out, and digitally communicate with your staff. If your guest desire a little more privacy or if they need their room made up, it should be as effortless as pressing one button, and that message is dispatched to the outdoor screen, property management system, workflow automation software, and any other system the hotel desires. I have always believed there is a solution for every guest and Latitude DS is that for those who like a little more independence in a current world of social distancing,” said Michael Velasquez, CEO, Percipia.

Latitude DS is also an extension of your emergency broadcast process. Instantly dispatch and display emergency memos to all screens outside of every room and kiosk station for efficient emergency broadcast updates.

Latitude DS is available now to all new and current Percipia clients.

Contact

Kal MacDonald, Director of Business Operations
Tel: 800.806.0408 Ext: 110
E: kmacdonald@percipia.com

About Percipia

Headquartered in Chicago, Illinois, USA, Percipia's mission is to continue to be a respected leader in hospitality technology by delivering telephony and mobility solutions, software, and services in the most innovative and cost-effective way. Parallax application (formerly PTCE) was introduced 20 years ago, which enabled them to interface existing telephony systems with nearly all property management systems and third-party applications. Since then, Percipia has evolved its product offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, they pride themselves on their ability to provide reliable and exceptional service to their global partners, clients, and guests. The Percipia team works diligently to build next-generation innovative solutions based on hands-on knowledge of the industry. As a result, they have become a trusted and respected organization that always leads with hospitality.

For additional information about Percipia, call 800-806-0408 or visit www.percipia.com.

Opinion: Interview with Hospitality Trailblazer Michael Schubach
Chicago, IL May 21, 2020 - By Kal MacDonald, Director of Business Operations

It is no surprise that the Coronavirus has shocked the hospitality and travel industry in a significant way. March travel restrictions and stay-at-home orders were the first punches thrown. Then came an increase in unemployment claims and dwindling discretionary spending — a perfect storm for a long-term disaster. To recap, hotel closures began at the end of March then carried into the entire month of April and some carried into May. Even with governmental assistance, recouping the lost income of the past two months is going to be difficult. That is why it will be imperative that hotels reopen the right way in the coming weeks.

If any hotel is a cause of a hotspot outbreak it will devastate the entire industry. Guests are going to expect some parameters are taken to ensure their safety from check-in to check-out. The coming weeks will be crucial for hotels to brand themselves as "contactless" and earn the trust of guests. I turned to an industry powerhouse for some light and guidance on the current climate.

Mr. Michael Schubach, CHTP+, CHAE+, and current CTO of Millennium Technology Group in Florida, is a hospitality automation expert with forty years of executive and C-Level experience in hotel operations and information systems. He holds his undergraduate degree from the University of California at Santa Barbara and his MBA from Methodist University. In recognition of his industry contributions, he was inducted into HFTP's International Hospitality Hall of Fame in 2015. Mr. Schubach is the perfect interviewee not only for his accolades, but he has also labored through multiple disasters that have reaped havoc on the hospitality industry such as 9/11 and the 2007-2009 Great Recession.

Now, let's dive right in.

Q: Florida implemented a shelter-in-place starting April 2nd. What has been the effect on business and occupancy in Central Florida?

A: 'Hard-hitting' would be an understatement. It's impossible to believe that April 2nd was less than four weeks ago. I live in the most visited destination in the United States and I haven't ventured beyond the limits of my driveway in days.

Q: How has COVID-19 affected your operations? Did your company retain employees, or did you experience furloughs and layoffs?

A: Some of both. Like every other business, we're doing our best to thread the needle. We need to retain as much experience and expertise as we can so that when the market returns, we'll be ready and able to meet its needs.

A new economic reality is in play that called for decisive action; implementing new budget guidelines and restraints was mandatory. The first rule of business is that you must survive to be in the game.

Q: Once governors and mayors lift shelter-in-place mandates, do you think guests will be hesitant to immediately book and travel? Or do you think the state lockdowns will make people want to travel more?

A: I don't think the deciding factors will be wanderlust or cabin fever. I think each person is going to make decisions based on his or her own perception of the risk-reward proposition.

People generally live their lives much the same way they manage their money. There are extreme risk-takers who will do anything they can and lots they shouldn't. They roll the dice and rely on their good luck and moxie to carry them through.

Their polar opposites are averse to risk of any sort. They follow the rules, leave nothing to chance and depend on slow steady progress to win the day. In the classic tortoise vs. hare match-up, they are definitely on Team Tortoise.

All the rest of us fall somewhere on the spectrum in between these two extremes, so expect both early and eager adopters and skeptics who will lag way behind.

Q: Will local hotels take social distancing into play when it comes to the guest experience?

A: The hospitality industry will have no choice but to implement measures that reduce risk and reestablish guest confidence in travel. While we recover, safety and sanitation will outrank comfort and convenience.

Restaurants must expand and refine their offerings: reasonable group comradery for the risk takers, and haute cuisine to go so the risk averse can retreat to the privacy of their room. By the way, In-Room Dining should convert from a "delivery only" basis to include a touchless guest pick-up station to keep competitive delivery traffic out and giving guests the convenience of staying in.

Q: During your next personal or business trip, are you expecting a contactless experience?

A: I'm expecting a different experience, but not necessarily a contactless one. Not every hotel can change that fast. There's a learning curve involved, technology to be acquired or adapted, and personal attitudes to be adjusted. Hotel stays in the future will be a cleaner experience but probably more distanced one. Outcomes will vary by establishment, purpose of travel and implementation budget and timeline.

Q: Part 1: What benefits do contactless technologies offer? Part 2: Are contactless technologies more about innovation or safety?

Part 2 first: History tells us that hotels actively avoid new technology investments during economic recessions, so what's going on now is not an embrace of technical innovation but instead a mandatory change to the way we do business in a plague year. Reinventing the mechanics of the guest journey is all about guest safety and buyer confidence; any innovations that result are the serendipitous side-effects of a global calamity.

Now, Part 1: The benefits of contactless technology accrue to the self-sufficient. Life is cleaner and easier for those who manage their own travel affairs online or from afar - think 'road warrior' and/or 'millennial explorer.' But hoteliers must remember that technology must provide options for everyone who visits, even those who need special attention and assistance.

Q: In general, the hospitality industry has been slow to adopt new technologies; how will the current pandemic affect new hotel technologies? Will there be a massive spike in hotel technology evolution?

A: I don't foresee major evolutionary leaps immediately at hand but the ground rules for accommodation are being reset and expectations are changing rapidly. A new baseline is being established, and that in turn will spur new ideas and variations. Technology and innovation will rise to meet them, just as it always has.

Q: Most hotels have a minimum of 5 different software to operate (e.g., POS, PMS, PBX, Room Controls, Valet, Concierge, etc.), what are your thoughts on system integrations being an essential player to minimize staff exposure between departments?

A: In my mind there are three basic models for system integration: "enterprise," where one vendor addresses multiple disciplines, perhaps superficially, but always as fully integrated with normalized data. Second was "best-of-breed," multiple vendors, each addressing a single, specialized discipline, completely isolated with its own non-normalized database that requires interfaced integration. Now you can add a third model, which I think of as "shared platform apps": multiple vendors addressing their specialized area but doing so in standardized development frameworks that anticipate data exchange and sharing. We now think in terms of smartphone apps that follow common input and display standards and that use API data sharing.

This is the best way forward, not only from the user perspective but also from the IT perspective of managing a complex environment. This path promotes specialized functionality that can both leverage and augment existing information. Best of all, it distributes the development burden across multiple vendors, including on-staff resources, and lessens a hotel's reliance on a single vendor's availability or willingness to respond.

This approach encourages data normalization and sharing, as enterprise apps were originally designed to do, but at the same time effectively challenges their monopoly on information.

Q: Do you believe in-room technology such as tablets, phones with built-in android tablets, and AI Voice systems (Alexa and Google), address sanitation and contactless initiatives?

A: In-room electronics - especially touchless ones - improve guestroom sanitation efforts as the industry moves toward disposing of in-room disposables. But remember, converting to electronic-only information access is enabling to some guests, while it alienates others. Be prepared for a spectrum of reactions, especially to devices that "listen" to guests while they occupy a hotel room.

Q: There have been multiple reports and investigations that found hotel phones, remotes, compendiums, tent cards, and printed TV Channel guides are the dirtiest items in the room. Will those items be removed from the guest rooms, or will housekeeping make it a point to clean or swap out those items upon turnover?

A: The short answer is yes to everything. It's only in times like these that we realize how unsanitary common area fixtures, guest room surfaces and in-room collateral really are.

The forward choice is to dispose of most disposables and electronically deliver in-room content. A new minimalist makeover is in the future for both guest rooms and hotel public spaces. Taking those steps are key to resetting the risk-reward proposition. Public accommodations will be one of two things: much more sanitary or much less used.

Q: Do you have any words you want to share with industry compatriots that have been laid-off or furloughed?

A: These are scary and tough times that threaten us all from health, economic and cultural perspectives - the worst perfect storm imaginable. We work in an industry built on the concepts of mobility and social interaction - the two primary drivers of infection in a pandemic. Those circumstances are forcing us to reinvent the business as we rethink personal safety - and lives depend on us. This might be the toughest battle in a century but there's never been a century better equipped to take it on. Keep the faith and take heart in a human observation willed to us by a previous millennium: "this, too, shall pass."

This interview is a reassurance that the hospitality industry will survive in the coming months. Our industry is no stranger to trying times; hotels will learn to adapt and offer a contactless option for guests that need a little more security. The critical factor in implementing new technologies is to make sure it assists all generations and nationalities - a one-size-fits-all technology will not work.

Although we are in trying times, I, for one, am excited to see how the hospitality and travel industries evolve into new guest experiences.

Percipia Adds iHeartRadio To Its Latitude Application
Chicago, IL November 11, 2019 -

Percipia, a leader in hospitality telephony and in-room mobile applications, today announced it will bring iHeartRadio to Percipia’s Latitude application for mobile and guest-room devices. With this integration, Percipia’s Latitude app for Android and iOS will provide guests the ability to access iHeartRadio’s impressive catalog of live broadcast and streaming digital radio right from the room’s phone or tablet.

Hotel alarm clocks can be dated back to the 1920s while the first hotel radios were introduced in 1927, due to guests demanding a more futuristic room. Most hotels in the US have to set their guest room clocks manually, but with Percipia’s web-based alarm clock, hotels will never have to resync a guest room alarm clock again. The company’s new integration with iHeartRadio will change the way hotels implement radio alarm clocks in the guestroom allowing guests to easily and quickly access thousands of live streaming radio stations near the hotel, resort or casino they are staying at as well as wake up to their favorite radio station from anywhere across the country.

“We are excited to be working with such a great team and integrating iHeartRadio is the perfect addition to our already multifunctional guest room and mobile applications. This is a great opportunity for hotels to make sure their guests feel right at home no matter where they are, by making it possible to listen to their favorite stations.” - Michael Velasquez, CEO, Percipia

Guests will be able to filter radio stations by genre, state or by entering keywords in the search bar to seamlessly find and listen to the iHeartRadio stations of their choice. Plus, guests will have the ability to set the alarm clock to wake them up with a live iHeartRadio station as well. Unlike other radio and music streaming services, iHeartRadio does not require a hotel or guest to subscribe to a monthly or yearly plan. Current and future Percipia clients with in-room and mobile applications can add iHeartRadio streaming service free of charge.

About Percipia

Headquartered in Chicago, Illinois, USA, Percipia's mission is to continue to be a respected leader in hospitality technology by delivering telephony and mobility solutions, software, and services in the most innovative and cost-effective way. Parallax application (formerly PTCE) was introduced 20 years ago, which enabled them to interface existing telephony systems with nearly all property management systems and third-party applications. Since then, Percipia has evolved their product offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, they pride themselves on their ability to provide reliable and exceptional service to their global partners, clients, and guests. The Percipia team works diligently to build next generation innovative solutions based on hands-on knowledge of the industry. As a result, they have become a trusted and respected organization who always leads with hospitality.

For additional information about Percipia, call 800-806-0408 or visit www.percipia.com.

AHC+Hospitality Selects Percipia for Five Hotel Properties
Grand Rapids, MI October 27, 2019 -

AHC+Hospitality, has selected Percipia’s telephony solution for their five properties: Amway Grand Plaza, Curio Collection by Hilton, JW Marriott Grand Rapids, AC Hotel Grand Rapids Downtown, Courtyard Grand Rapids Downtown, and Hotel Saint Regis in Detroit, Michigan.

AHC+Hospitality owns, operates, and manages various properties spanning across different brands such as Marriott, Hilton, Hyatt and luxury independent hotels. Percipia was awarded the project due to their flexibility unifying their guest-facing telephony system with various Property Management Systems (PMS) and Cisco Call Manager for back-of-house extensions.

“I am honored to call AHC+Hospitality one of Percipia’s clients. They are known for their impeccable hotels, and are the leaders in the luxury hotel space in downtown Grand Rapids, Michigan. With our system in place, they have the foundation to easily deploy the next big thing; in-room mobile apps and AI Voice.” - Michael Velasquez, CEO, Percipia.

Percipia has installed their robust telephony and voice mail system, Frequency PBX and Precision VM, for all guest room extensions. Connection to various property management systems is powered by Parallax. While Informant Call Accounting Software tracks and bills both guest and administrative extensions. The selected suite of products provides AHC+Hospitality with the utmost efficiency while enhancing the guest experience.

“With Percipia, we're able to deploy a reliable phone system for every property we manage. They are able to meet our needs in every brand, and it really enabled us to streamline our guest room phone systems into a single provider. Our IT department is always looking for ways to increase efficiencies while staying on the cutting edge of emerging technology. Percipia accomplishes both, and we value the partnership throughout our company's growth.” - Josh Serba, CIO, AHC+Hospitality

About AHC+Hospitality

AHC+Hospitality is a management company specializing in customized hospitality solutions for a portfolio of major hotel and restaurant brands including Marriott International, Hilton Hotels & Resorts, Preferred Hotels & Resorts, Hyatt Hotel Corporation, Wolfgang Puck Worldwide, Ruth’s Hospitality Group and more. AHC+Hospitality has a proven track record of identifying and implementing operational and revenue-generating efficiencies for its collection of top-performing hotels and restaurants through the creation of innovative alternatives to the traditional hospitality experience.

About Percipia

Headquartered in Chicago, Illinois, USA, Percipia's mission is to continue to be a respected leader in hospitality technology by delivering telephony and mobility solutions, software, and services in the most innovative and cost-effective way. Parallax application (formerly PTCE) was introduced 20 years ago, which enabled them to interface existing telephony systems with nearly all property management systems and third-party applications. Since then, Percipia has evolved their product offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, they pride themselves on their ability to provide reliable and exceptional service to their global partners, clients, and guests. The Percipia team works diligently to build next generation innovative solutions based on hands-on knowledge of the industry. As a result, they have become a trusted and respected organization who always leads with hospitality.

For additional information about Percipia, call 800-806-0408 or visit www.percipia.com.

CuisinArt Golf Resort & Spa Serves Up Unique, Intelligent Guest Room Experiences with Avaya and Percipia
HITEC 2019 – Minneapolis, MN June 18, 2019 -

The award-winning CuisinArt Golf Resort & Spa, part of ‘The Leading Hotels of the World’ brand, has introduced enhanced guest experiences in their 101 suites and villas through the combination of the Avaya Vantage™ portfolio of Avaya IX™ Devices and an advanced hospitality application developed by Percipia.

The renowned 275-acre CuisinArt resort property on the beautiful Caribbean island of Anguilla was devasted by Hurricane Irma in 2017 and re-opened in late 2018 with a redesign of its entire property, villas, and suites. The property’s new guest experience combines the power of the all-glass, touch-screen Avaya Vantage desktop smartphone with the customized Percipia Latitude hospitality mobile application to put all of the hotel’s services as well as additional features at their guests’ fingertips. CuisinArt can now instantly update the application information to reflect special events or highlight services that will deliver a more memorable guest experience. This information is then available in every guest room that is equipped with an Avaya Vantage phone, accessible at the touch of a finger and enabling guests to more fully engage with every amenity and service that the resort has to offer.

“CuisinArt Golf Resort & Spa prides itself on offering our guests a unique blend of relaxed elegance and five-star service, diverse culinary programs, and top-tier golf and spa experience,” said Stephane Zaharia, President & Managing Director, Resorts & Residences by CuisinArt. “We are excited to now also offer our guests the convenience of one-touch access to control their hotel room experience and access all that our resort has to offer to help give them an elevated and unique experience.”

“The incorporation of Percipia’s creative, flexible, and intuitive Latitude hospitality mobile application with Avaya solutions enable a full-service resort or casino to significantly elevate their guest experience,” said Kal MacDonald, Director of Business Operations, Percipia. “The coupling of Percipia’s software with the Avaya products and devices provides customers such as CuisinArt with a best-of-breed production-ready solution that can be deployed in a matter of weeks to give their guests an amplified guest experience.”

“The world’s top ten hotel groups rely on Avaya communications solutions to deliver unique guest experiences that can increase return visits, improve word-of-mouth and generate positive reviews,” said Steve Brock, Avaya IX Devices Marketing, Avaya. “This solution has the dual benefit of delighting hotel guests and driving additional hotel revenue.”

Avaya and Percipia will be highlighting this technology in Avaya Booth #3332 and Percipia Booth #3040 at HITEC Minneapolis, June 17-20, in Minneapolis, MN. #HITEC, #ExperiencesThatMatter

About CuisinArt Golf Resort & Spa

Nestled in the crescent curve of Anguilla’s Rendezvous Bay, CuisinArt Golf Resort & Spa is a five-star beachfront resort on the unspoiled Caribbean island of Anguilla. A luxury icon since opening in 1999, the resort marked its triumphant return following Hurricane Irma in November, 2018 with property-wide upgrades and enhanced golf, wellness, design and amenities. Holding true to its roots, CuisinArt Golf Resort & Spa offers luxurious beachfront accommodations and private luxury villas along Rendezvous Bay. The resort’s instantly recognizable whitewashed architecture, inspired by the Greek island of Mykonos, creates a visually stunning contrast against sparkling turquoise waters of the Caribbean Sea beneath brilliant blue skies. The resort’s crown jewels include the 18-hole Greg Norman designed golf course, the Spa by CuisinArt, and world-class dining at five distinct restaurants. CuisinArt Golf Resort & Spa is a member of Leading Hotels of the World. For more information or to make reservations, please call (800) 943-3210 or visit www.cuisinartresort.com.

About Percipia

Headquartered in Chicago, Illinois, USA, Percipia's mission is to continue to be a respected leader in hospitality technology by delivering telephony and mobility solutions, software, and services in the most innovative and cost-effective way. Parallax application (formerly PTCE) was introduced 20 years ago, which enabled them to interface existing telephony systems with nearly all property management systems and third-party applications. Since then, Percipia has evolved their product offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, they pride themselves on their ability to provide reliable and exceptional service to their global partners, clients, and guests. The Percipia team works diligently to build next generation innovative solutions based on hands-on knowledge of the industry. As a result, they have become a trusted and respected organization who always leads with hospitality.

For additional information about Percipia, call 800-806-0408 or visit www.percipia.com.

About Avaya

Businesses are built on the experiences they provide, and every day millions of those experiences are built by Avaya (NYSE: AVYA). For over one hundred years, we’ve enabled organizations around the globe to win – by creating intelligent communications experiences for customers and employees. Avaya builds open, converged and innovative solutions to enhance and simplify communications and collaboration – in the cloud, on-premise or a hybrid of both. To grow your business, we’re committed to innovation, partnership, and a relentless focus on what’s next. We’re the technology company you trust to help you deliver Experiences that Matter. Visit us at www.avaya.com.

Cautionary Note Regarding Forward-Looking Statements

This document contains certain “forward-looking statements.” All statements other than statements of historical fact are “forward-looking” statements for purposes of the U.S. federal and state securities laws. These statements may be identified by the use of forward looking terminology such as "anticipate," "believe," "continue," "could," "estimate," "expect," "intend," "may," "might," “our vision,” "plan," "potential," "preliminary," "predict," "should," "will," or “would” or the negative thereof or other variations thereof or comparable terminology and include, but are not limited to, expected cash savings and statements about growth, exchange listing and improved operational metrics. The Company has based these forward-looking statements on its current expectations, assumptions, estimates and projections. While the Company believes these expectations, assumptions, estimates and projections are reasonable, such forward-looking statements are only predictions and involve known and unknown risks and uncertainties, many of which are beyond its control. The factors are discussed in the Company’s Registration Statement on Form 10 filed with the Securities and Exchange Commission, may cause its actual results, performance or achievements to differ materially from any future results, performance or achievements expressed or implied by these forward-looking statements. For a further list and description of such risks and uncertainties, please refer to the Company’s filings with the SEC that are available at www.sec.gov. The Company cautions you that the list of important factors included in the Company’s SEC filings may not contain all of the material factors that are important to you. In addition, considering these risks and uncertainties, the matters referred to in the forward-looking statements contained in this report may not in fact occur. The Company undertakes no obligation to publicly update or revise any forward-looking statement as a result of new information, future events or otherwise, except as otherwise required by law.

AEi Communications Announces New Partnership with Percipia to Debut Percipia’s Software on AEi Smart Display Phones
Millbrae, CA June 18, 2019 -

Percipia, a hospitality telephony and mobility leader, and AEi Communications, a major manufacturer of guestroom phones, have entered into a partnership to develop an application suite for AEi’s 4.3-inch screen SIP handsets designed specifically for the hospitality industry. These hospitality applications were developed to integrate hotel systems and services and display them on AEi handsets. Percipia’s hospitality interface gateway and XML engine, Parallax, and AEi’s IMM software, make displaying content on AEi’s SIP display phones a breeze.

“AEi has always been a great hardware manufacture for the hospitality industry. Now that they have an XML-capable phone, we can offer a custom experience for each and every hotel, resort, casino, and cruise line. Providing a unique software solution for each client is greatly dependent on the hardware reliability. AEi provides durable, dependable, quick and cost-effective devices that hotels will invest in.” – Speleos Dravillas, Vice President of Global Sales, Percipia.

Percipia’s Parallax software has been a leader in XML content and integration since early 2000’s. Parallax connects various systems like the property management, room controls, flight information, valet, weather, and digital signage systems to the AEi display phones to deliver a one-stop-shop guest experience. This new solution will not only streamline your guest request’s, but it will also enhance and elevate your guest experience.

“At AEi we believe that the guestroom phone is not placed to meet a requirement, but rather, that a handset with a robust set of applications is a relevant device in the guestroom. Through our partnership with Percipia, we are able to offer a set of developed applications and a platform for custom applications.” – Pat Dilmore, Sales Director, AEi Communications

AEi and Percipia will be exhibiting at HITEC in Minneapolis, June 17th – June 20th, 2019. Visit the AEi booth, 2840, for more information.

ABOUT PERCIPIA

Headquartered in Chicago, Illinois, USA, Percipia's mission is to continue to be a respected leader in hospitality technology by delivering telephony and mobility solutions, software, and services in the most innovative and cost-effective way. Parallax application (formerly PTCE) was introduced 20 years ago, which enabled them to interface existing telephony systems with nearly all property management systems and third-party applications. Since then, Percipia has evolved their product offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, they pride themselves on their ability to provide reliable and exceptional service to their global partners, clients, and guests. The Percipia team works diligently to build next generation innovative solutions based on hands-on knowledge of the industry. As a result, they have become a trusted and respected organization who always leads with hospitality.

For additional information about Percipia, call 800-806-0408 or visit www.percipia.com.

ABOUT AEi Communications

AEi Communications Corp., based in Millbrae, California, USA, was founded by former Teledex management and G-Tek Electronics. AEi was formed to serve the hospitality industry with advanced in-room analog and IP telephony solutions. AEi Designs and manufactures our own products

AEi is a technology company creating innovated products and solutions.

Percipia collaborates with Lenovo to debut Lenovo Smart Tab for Hospitality
Chicago, IL June 18, 2019 -

Percipia, the leader in hospitality telephony and mobility solutions, has partnered with Lenovo™ to bring their technology to the guest-room. Percipia’s PMS interface gateway, Parallax, along with Percipia’s mobility platform, Latitude, power the Lenovo Smart Tab to bring the ultimate hospitality experience to each and every guest-room.

Percipia is known for their hospitality interface engine, Parallax, which ties in any hospitality system on property, to give guest and staff a seamless experience. When guests interact with Latitude mobile application platform, they communicate to all hotel systems like the PMS, concierge, workflow automation, in-room controls, valet, etc. all from one single user interface. Percipia and Lenovo’s new partnership will now offer the at-home experience in the guest-room. When guests check-in to their rooms, they are going to see the same familiar device they have at home: the Lenovo Smart Tab.

“Every hotel is different; they all have various amenities, applications, PMS’s, PBX’s, and procedures. We promise a custom and unique experience for every hotel, but the guests want a standard hospitality experience at every hotel they book. Now that we have partnered with Lenovo, we can offer that familiar at-home experience in each guest-room across any brand. The look and feel of every Latitude application are custom, but the requests and integrations will all be the same. I am excited for our new partnership with Lenovo and I can’t wait to bring the next phase of guest-room technology to our industry; the ‘At-home experience’.” – Michael Velasquez, Percipia CEO.

The Lenovo Smart Tab for hospitality operates on Android™ Oreo v8.1. Showcasing the same aesthetic design as the consumer versions of the Lenovo Smart Tabs in market, the Lenovo Smart Tab is a 2-in-1 tablet featuring a 10.1-inch Full HD touchscreen plus a smart dock that can turn it into a smart screen with AI voice when docked. The smart dock has full-range stereo speakers that ring out with ultra-clear audio for cinematic sound. Its three far-field microphones can pick up communication from across the room and AI voice interaction.

Lenovo and Percipia are working together to develop a robust and secure AI voice solution for the hospitality industry. Lenovo smart devices feature various industry leading AI voice platforms which position Percipia to enter the AI voice phase of their roadmap. With development already in progress, expect to see a working deployed solution by the end of this year.

Percipia’s Latitude on the Lenovo Smart Tab is available now for the hospitality industry.

ABOUT PERCIPIA

Headquartered in Chicago, Illinois, USA, Percipia's mission is to continue to be a respected leader in hospitality technology by delivering telephony and mobility solutions, software, and services in the most innovative and cost-effective way. Parallax application (formerly PTCE) was introduced 20 years ago, which enabled them to interface existing telephony systems with nearly all property management systems and third-party applications. Since then, Percipia has evolved their product offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, they pride themselves on their ability to provide reliable and exceptional service to their global partners, clients, and guests. The Percipia team works diligently to build next generation innovative solutions based on hands-on knowledge of the industry. As a result, they have become a trusted and respected organization who always leads with hospitality.

For additional information about Percipia, call 800-806-0408 or visit www.percipia.com.

LENOVO is a trademark of Lenovo. Android is a trademark of Google LLC. All other trademarks are the property of their respective owners. © 2019, Lenovo.

Percipia Introduces New Frequency PBX Softphone Client Frequency Connect
Chicago, IL June 19, 2018 - Percipia, a leading provider of hospitality focused telephony solutions, introduces a new softphone product Frequency Connect. Frequency Connect utilizes Mac, PC, Android and iOS operating systems to bring Frequency PBX telephony solution anywhere in the world. Companies can offer remote employees the same telephony experience as if they were in physical offices.

Frequency Connect allows users to dial an internal extension, transfer calls to other extensions, create conference bridges, and view call history made from all devices. Frequency Connect enables administrative extensions to be utilized away from physical office handsets.

"Frequency Connect is yet another example of Percipia’s ability to provide innovative solutions that are purposely-built for hospitality. Our new user-friendly solution provides seamless mobile connectivity to the property’s back-of-house for our current and future clients," says Speleos Dravillas, Percipia’s Vice President of Global Sales.

"We pride ourselves on the ability to listens to our client's needs and deliver new solutions like this in a matter of months as opposed to year(s).”

Frequency Connect is an add-on to Percipia’s Frequency PBX phone system. With Percipia’s industry-leading hospitality interface gateway, Parallax, built into Frequency PBX, guest information like Caller ID and VIP status are displayed on Frequency Connect applications. The New Frequency Connect is available now for new and current Frequency PBX clients

Percipia Announces Frequency PBX and Parallax Integration With Microsoft Skype for Business and Skype Connect
Chicago, IL June 18, 2018 - Percipia, a leader in hospitality telephony and mobility solutions, launches their newest integration to Microsoft’s Skype for Business and Skype Connect™. Skype for Business is a leading voice and messaging unified communication platform connecting multi-properties spanning the world whereas Skype Connect™ enables companies the ability to place low-cost calls. Percipia’s products will bring Skype for Business and Skype Connect™ into the hospitality industry. Our Frequency PBX seamlessly integrates guest calls to the back-of-house running Skype for Business, while Percipia’s Parallax hospitality gateway interfaces to the PMS providing hospitality centric features to the Microsoft products.

Percipia’s Frequency PBX is a hospitality-centric telephony system that works on-premise and in a hosted environment. Percipia’s telephony system uses nonproprietary hardware, allowing clients to choose the best equipment for their brand. Frequency PBX is well-known in the hospitality industry. Integrating with the two Skype products gives the hospitality industry more options when selecting a telephony platform.

“I have always believed that telephony solutions should not be a major expense for the hospitality industry. My team and I strive to offer cost-effective telephony options, and now with integration to Microsoft’s Skype for Business and Skype Connect, we can offer our industry another solution.” Michael Velasquez – CEO

Percipia’s Parallax software provides hospitality features like Caller ID, Wake-Up Calls, and Do-Not-Disturb to well-known telephony companies like Percipia, Avaya, Cisco, NEC, and now Microsoft. Percipia integrates these systems with virtually all property management systems providers. Cisco has utilized Parallax since 2002.

Skype for Business and Skype Connect™ integration are available now for new and existing Percipia clients.

Percipia Early Adaptor of HTNG’s API Registry
Chicago, IL March 15, 2018 - Percipia, a provider of telephony solutions, software, and services to the hospitality industry, said it is proud to support and participate in the HTNG API Registry. Percipia is committed to working with hotels and other hotel technology partners to provide seamless integration and creative solutions that help each hotel property have the ability to customize their solutions.

HTNG’s API registry is the first component in a series of planned API-related projects. Each allows advanced communication and integration between products to create value in ways not currently possible.

"The API Registry will allow for HTNG-participating technology partners to collaborate more easily, and identify which companies are developing what specific new and exciting technologies that can easily be integrated with each other,” said Patrick Dunphrey, HTNG’s CIO.

According to Percipia, the API registry allows for seamless integration and effective collaboration between technology companies. In the past, this has been a reactive process initiated by a single project which would add complexity and time before deployment. However, due to the collaboration among committee members and Percipia’s commitment to making integration between various hospitality technology providers more seamless and dynamic, hotels and their technology vendors will be now be able to create a more memorable experience for the guest.

Percipia currently has three solutions listed on their API Registry page which can be found here.

  • Percipia’s Frequency PBX, is an affordable, customizable and full-featured IP phone system designed specifically for the hospitality industry.
  • Percipia’s Latitude, is a mobile and in-room application featuring extensive integration and customization. Percipia’s Latitude works with Avaya, Cisco and NEC on a SIP-based Android device.
  • Percipia’s Informant CAS, is a user-friendly call accounting which seamlessly integrates with the property management system and offers analytical call-reporting features.

About Percipia

At Percipia, our mission is to continue to be a respected leader in hospitality technology by delivering telephony solutions, software, and services in the most innovative and cost-effective way. Nearly 20 years ago, we introduced our Parallax application (formerly PTCE) which enabled us to interface your existing telephony system with nearly all property management systems and third-party applications. Since then we have evolved our products offering to include a full-featured hospitality telephone system and custom mobile applications which enhances the guest experience and streamlines operations.

At Percipia, we pride ourselves on our ability to provide reliable and exceptional service to our partners, clients, and guests. We work diligently to build next generation innovative solutions based on our hands-on knowledge of the industry and client feedback. As a result, we have become a trusted and respected organization who always leads with hospitality.

About Hospitality Technology Next Generation (HTNG)

The premier technology solutions association in the hospitality industry, HTNG is a self-funded, nonprofit organization with members from hospitality companies, technology vendors to hospitality, consultants, media and academic experts. HTNG's members participate in focused workgroups to bring to market open solution sets addressing specific business problems. HTNG fosters the selection and adoption of existing open standards and also develops new open standards to meet the needs of the global hospitality industry.

Currently more than 400 corporate and individual members from across this spectrum, including world leading hospitality companies and technology vendors, are active HTNG participants. HTNG's Board of Governors, consisting of 21 top IT leaders from hospitality companies around the world, itself has technology responsibility for over 2.5 million guest rooms and world-leading venues. HTNG publishes workgroup proceedings, drafts and specifications for all HTNG members as soon as they are created, encouraging rapid and broad adoption. HTNG releases specifications into the public domain as soon as they are ratified by the workgroups. For more information, visit www.htng.org.

Former Head of Mitel Americas Hospitality Sales Joins Percipia Hospitality Solutions as New Global VP of Sales
Chicago, IL November 7, 2017 - Percipia, a globally recognized technology leader in the hospitality industry, has named Speleos Dravillas as its Vice President of Global Sales. Speleos, a veteran of the Unified Communications Solutions space, brings his expertise to Percipia as they continue their aggressive growth plans globally. Percipia offers custom solutions to improve both the guest experience and back-office Unified Communications needs.

Previously, Speleos oversaw Mitel’s Connected Guests Hospitality Sales for the Americas and held previous Sales Leadership roles with Mitel for eleven years. Before that, Speleos, or “Spe,” was Chief Business Development Officer and VP of Sales for BTI Communications Group, a Unified Communications solution provider in Chicago, Los Angeles, Phoenix, and Minneapolis.

“I am thrilled to join Percipia with their state-of-the-art guest experience technology. Their services are used widely throughout some of the most luxurious hotels ranging from bring-your-own-device to in-room multimedia devices. Percipia’s level of customization allows hotel properties to have its brand fully represented, which improves the overall guest experience and ultimately drives improved ADR and RevPAR.”

Percipia’s CEO, Michael Velasquez, adds, “Speleos’s skills and experience will definitely advance Percipia’s current expansion both domestically and abroad. He will truly showcase how Percipia’s state-of-the-art-technology offers custom solutions to best serve each of our client’s needs. His experience in Managed Cloud Service offerings—both through direct and indirect distribution—will be a vital contribution as we continue our uninterrupted yearly growth.”

About Percipia

Headquartered in Chicago, Illinois, USA, Percipia is globally recognized as a technology leader within the hospitality industry. Percipia has an established presence as a pioneer in the advancement of next-generation guestroom technologies, including IP Telephony, system integration, messaging platforms, and feature-rich applications. Our versatile and innovative solutions improve operational efficiency and enhance the guest experience. For additional information about Percipia, call 800-806-0408 or visit us at www.percipia.com.

Percipia Adds Operator Solution to Frequency PBX
Chicago, IL June 27, 2017 - Percipia, the U.S. based leader in hospitality telephony integration, has announced a new major addition to their Frequency PBX system, Frequency Operator. Frequency Operator will allow a visual display of telephony activity for receptionists, call centers, and supervisors. The web-based software allows for interactive phone controls and a real-time overview of admin extension status.

As software developers, we are always looking forward to updating and enhancing our products, said Michael Velasquez, CEO, Percipia. Our new PBX Operator solution is a highly desired addition that many clients will appreciate and utilize. Being able to manage calls from a computer will make property response time more efficient and make your guests happier.

The Operator solution will enhance the operator's experience with seamless voice transfers. Whether clients have one or multiple properties, Frequency Operator can manage all incoming calls across multiple Frequency PBX systems. Frequency Operator is available on the latest release of Frequency PBX.

About Percipia

Headquartered in Chicago, Illinois, USA, Percipia is globally recognized as a technology leader within the hospitality industry. Percipia has an established presence as a pioneer in the advancement of next-generation guestroom technologies, including IP Telephony, system integration, messaging platforms, and feature-rich applications. Our versatile and innovative solutions improve operational efficiency and enhance the guest experience. For additional information about Percipia, call 800-806-0408 or visit us at www.percipia.com.

Percipia Selects New Global Director of Sales
Chicago, IL June 21, 2016 - Percipia announced that Cody Martin has joined the company to further expand their client base. Cody Martin comes with an abundance of knowledge, having spent the last 15 years in the hospitality technology industry. In his new role as Global Director of Sales, he will oversee domestic and international product sales to better optimize guest and property experience.

Martin will be responsible for introducing Percipia products to the growing industry. He will consult with each property's administration to illustrate how Percipia's products fit their needs. "Each property is unique and not all products fit the needs of the hotel guest and staff. I will tailor each product to better suit the property's challenges," said Martin. He has experience with hospitality mobility, back of house automation, PBX-PMS integration, voicemail and call accounting.

"Coming to Percipia with their extensive portfolio of products will be a great opportunity for me, being that Percipia has a global presence in the market, my experience and knowledge makes it a perfect fit with Percipia. It's nice to join a company that is ahead of times instead of behind the times," said Martin.

"We are extremely thrilled to have Cody join our growing team," said Michael Velasquez, CEO, Percipia. "His proven sales record and ability to build relationships within our industry is what will help Percipia expand its global presence. As we introduce more solutions, Cody is the right person to introduce and promote our brand."

Martin has earned a business degree from Baylor University and a MBA at Southern Methodist University. He has been awarded Top 40 under 40 and he has also opened award winning Governor's Hill Bed and Breakfast in Weatherford, TX.

Wind Creek Casino Montgomery Selects Percipia for Guest Room Technology Deployment
Montgomery, AL February 2, 2016 - Wind Creek Casino and Hotel Montgomery, the 65,000 square foot casino selected technology by Percipia for its recently opened 125 guest room hotel property. Wind Creek Montgomery installed Percipia's Parallax software for their PBX/PMS integration, Precision voice mail for guest room voice mail and Informant call accounting software. "Being a part of the brand new hotel at Wind Creek Montgomery is a great opportunity for Percipia," said Michael Velasquez, CEO, Percipia. "Showcasing our solutions at this sought after gaming destination is something we are very proud of."

Wind Creek Montgomery is now the third hotel and casino property within the Wind Creek portfolio; Wind Creek Atmore and Wind Creek Wetumpka house an additional 474 collective guest rooms. Wind Creek Montgomery also boasts a blues club, three eateries, spa and barbershop and offers 2,200 games on the expansive casino floor. Wind Creek Montgomery General Manager, Jake Carlton says, "The customized technology solutions provided to us by Percipia will enable us to better serve our guests. We are always looking for better ways to provide the top notch service our clients deserve and we have found an outstanding partner in Percipia."

Choctaw Casinos Selects Percipia for Multi-Property Guest Room Technology Replacement
Durant, OK November 3, 2015 - Choctaw Casinos, the premier gaming and entertainment destination in Southeastern Oklahoma selected technology integration solutions by Percipia to replace their existing Nevotek guest room software across three properties, Choctaw Casino Resort - Grant, Choctaw Casino Hotel - Pocola and Choctaw Casino Resort - Durant. Percipia installed their Parallax software and Precision voice mail across the three property's 978 guest rooms. "Working with Percipia was incredibly easy. Their team was efficient, reliable and wonderful to collaborate with. Having 24/7/365 access to a live support team based in Chicago has already made all the difference," said Michael Essig, Senior Director of Corporate IT.

Choctaw Casinos currently boasts an impressive 18 locations within Southeastern Oklahoma. "Our team has really enjoyed working with Choctaw Casinos. The installation of our guest room solutions will be an asset to their growing organization," Kevin Yarnell, Global Director of Sales. Percipia recently launched their S.T.A.R. (service tracking and response) workflow automation software and plan to showcase it at this year's TribalNet Conference in Austin, Texas, November 2nd through November 5th, 2015 in booth number 5. To learn more about this and other products or to set up a meeting during TribalNet please email sales@percipia.com.

Percipia Announces Release of New Call Accounting Software for Hospitality Industry
Chicago, IL June 16, 2015 - Percipia, the technology solutions provider headquartered in downtown Chicago, Illinois releases Informant CAS, call accounting software for the hospitality industry. The software was developed to work specifically within the hospitality technology marketplace and seamlessly integrates with all leading PBX manufacturers."

"Informant CAS was released due to the overwhelming interest from our customers," said Michael Velasquez, CEO, Percipia. "We pride ourselves as being a customer focused Software Company and are always looking for ways to respond to our customers' needs. Adding Informant CAS to our suite of applications not only helps our customers be more proficient and economical with their day-to-day operations but also saves them time by allowing Percipia to be their one-stop-shop for all guest room telephony related needs."

Percipia will begin selling and deploying their new call accounting software beginning June 2015 and will showcase this and other products at this year's HITEC at the Austin Convention Center in Austin, Texas, June 15 - 18, 2015 in booth #2200. To set up a meeting at HITEC or for more information please email kyarnell@percipia.com or call 800.806.0408 extension 103.

Pinehurst Elects Software by Percipia for Guest Room Technology Integration
Pinehurst, NC May 5, 2015 - Pinehurst Resort and Country Club, the world renowned award-winning resort selected technology solutions by Percipia to replace their existing integration software for their 474-room multi-accommodation property. The property's three historic hotels, The Carolina Hotel, The Holly Inn and The Manor Inn as well as The Villas at Pinehurst recently installed Percipia's Parallax software with customized applications as well as their Precision voice mail product. "Pinehurst has an exceptional track record as being a highly sought after destination for both tourists and golf enthusiasts. We were elated to be given the opportunity to work with such an iconic property," said Michael Velasquez, CEO, Percipia.

Pinehurst, founded in 1895, is also home to nine world-class golf courses, award winning spa, 200-acre lake and hosted last year's U.S. Open and U.S. Women's Open Championships. "Pinehurst is pleased to be working with Percipia and has found their support and responsiveness to be among the best of our vendors and by far best in their comp set. Michael is a class act among CEO's who makes the customer feel as though everyone's needs are important and develops personal relationships with Corporate Leaders and Senior Management that extends far beyond just installing software," said Ed Nickelson, Director of Information Technology, Pinehurst Resort and Country Club.

The Water Club at Borgata Selects Percipia for Guest Room Phone Integration Solution
Atlantic City, NJ April 28, 2015 - The Water Club at Borgata has selected solutions by Percipia for their 800 lavish guest rooms and suites. The 43-story, $400 million boutique-lifestyle hotel elected to install Percipia's Frequency PBX, Precision voice mail and Parallax hospitality suite. "Borgata has been a valued customer of Percipia's for several years," said Michael Velasquez, CEO for Percipia. "Borgata's team is always coming up with new ways to improve their guest satisfaction and the deployment of our solutions at The Water Club is essential to enhancing the guest experience."

The property, situated in Atlantic City's Marina District, was completed as part of the Borgata's $600 million master plan development and features 18,000 square feet of event space, luxury retail outlets and a luxurious two-story spa. "We are pleased to partner with Percipia to implement their new guest room phone integration solution," said Borgata Vice President of Information Technology, John Forelli. "It is very important that we offer our customers the best product possible and utilizing this great resource from a valued company such as Percipia does just that."

Percipia and Croc's Casino Resort to Set New Standard in Guest Service within Costa Rica
Jaco, Costa Rica November 4, 2014 - Croc's Casino Resort has selected technology integration solutions by Percipia for their guest room and mobile application needs. The 17 story property which features 152 guest rooms and 44 luxury residences will deploy Percipia's Parallax software complete with colored touch screen application, Precision voice mail product and customized Latitude mobile application (available soon on both iOS and Android platforms). Kevin Yarnell, global director of sales for Percipia, stated, "The Croc's team comes with an immense amount of experience and talent. Their emphasis on top-notch customer service coupled with our technology will provide guests with an experience unrivaled in Costa Rica. Utilizing our Parallax software and Latitude mobile application, guests will have access to property information prior to their arrival, while they are on property, and when they plan their return trip."

Located on the beautiful beachfront, Croc's Casino Resort eludes a sense of casual sophistication and offers guests a bit of everything including a full Las Vegas style casino, fitness center, luxury spa, three restaurants, retail stores, dance club, and beachfront bars. "From the onset of this project one of our goals has been to provide the best service to our guests by using the latest technology," said Rory Hascall, CEO for Croc's Casino Resort. "Percipia's solutions will do just that - from making the ultimate relaxation appointment at the spa, to purchasing items from the gift shop, guests will have access to Croc's world class service through the touch of a button. We are very proud to welcome Percipia to our team and look forward to our collaboration."

Cetis Inc. and Percipia Announce Global Telephony Partnership
Colorado Springs, CO October 8, 2014 - Cetis Inc., manufacturer of Teledex®, TeleMatrix® and Scitec® brand analog and VoIP hotel telephones, has announced a global telephony partnership with Percipia, a hospitality solutions provider headquartered in downtown Chicago, Illinois.

Michael Velasquez, CEO, Percipia states, "Our dedication to providing the most innovative and cost effective telephony solutions has helped establish us as a leader in hospitality technology. Combining our solutions with the quality products and services that Cetis offers will further our role within the global hospitality industry."

"This is a win-win partnership for Cetis and Percipia," states John Grubb, V.P. of Sales and Marketing, Cetis Inc. "Percipia customers may now leverage the full range of Percipia solutions and specify Teledex, TeleMatrix, and Scitec brand endpoint solutions by Cetis. Together, Cetis and Percipia have over 60 years of cumulative hotel industry experience, which allows this partnership to utilize an immense amount of knowledge and ultimately better serve the needs of the hospitality technology marketplace."

For product, pricing details or the name of a Cetis or Percipia sales representative near you, contact Cetis via phone at 719.638.8821 or email info@cetisgroup.com; contact Percipia via phone at 800.806.0408 ext 110 or email sales@percipia.com.

Chicago Based Hospitality Technology Firm Leases New Headquarters in Hotel Zone
Chicago, IL August 21, 2014 - /PRNewswire-iReach/ -- Percipia, a leading technology provider serving the hospitality industry has entered into a new headquarters lease at Michigan Plaza. Michigan Plaza, situated between Chicago's Millenium Park and Magnificent Mile, is ideally situated in the heart of Chicago's hotel and tourist district.

This full service, Class A complex, is connected to a five million square foot Illinois Center office complex, three hotels with over 3,500 rooms and the East Loop Pedway. It houses a mix of technology, advertising/public relations, architecture and design firms as well as many others in various industries.

Percipia has grown from a modest number of people in 2010 to a current projected headcount of approximately twenty five with additional offices located in Las Vegas, Nevada and Chennai, India. Percipia's new office space is approximately 4,000 square feet in size, offers views of both Millenium Park and Michigan Avenue, and was strategically arranged in a portion of the building that offers flexibility for its continued growth.

Percipia was represented in the transaction by The J. Rich Company, LLC ("JRICH") while MB Real Estate represented the landlord.

"Being in the hospitality industry, we know what it takes to provide the highest level of attention to our clientele. It was very important to be located in a place that offered immediate access to our clients." - Michael Velasquez, CEO of Percipia. Mr. Velasquez went on to say, "We engaged The J. JRICH Company again as our trusted real estate advisor to help identify the optimal location and space, because JRICH also understands what it means to provide non-stop service to the client."

Rich Schulz, the co-founder and President of JRICH, stated "Michigan Plaza prevailed among all other alternatives because it offered a strong economic package, expansion capability, and a vibrant location in the heart of the hospitality and tourism district."

Nemacolin Woodlands Resort Selects Percipia for Brand New Guest Room Phone Integration Solution
Farmington, PA July 15, 2014 - Nemacolin Woodlands Resort, nestled in the scenic Laurel Highlands of Southwestern Pennsylvania, selected technology integration solutions by Percipia for their guest room telephony needs. The 318-room plan features Percipia's Parallax Software complete with colored touch screen application and Precision Voice Mail product. Kevin Yarnell, global director of sales for Percipia, stated "We are incredibly pleased to partner with the Nemacolin Woodlands Resort for their in-room telephone solution. Providing guests with the ability to customize their stay with the multitude of activities offered at this resort was an exciting challenge. Our solution not only delivers a way for guests to enhance their experience but also allows the property to expand marketing efforts into each guest room and enables the staff to be more efficient with guest requests. Using the in-room touch screen phones guests can get their answers quickly and get back to enjoying their one of a kind experience."

Nemacolin Woodlands Resort features six distinct lodging options, including townhomes and private luxury homes. The Hardy family's journey began in 1987 with the purchase of the Nemacolin property. Their vision was to create a world-class resort unlike any other; to create a getaway designed for couples, families and corporate gatherings- a "something for everyone" destination. "Customer service has always been and remains our number one focus. In this industry, connection and personalization are a huge factor in guest satisfaction. As part of Nemacolin's $30 million resort wide renovation project for 2014, we are excited to partner with Percipia to implement this state-of-the-art, in-room phone technology," said Ashli Mazer, director of marketing and pr for Nemacolin Woodlands Resort.

Kalahari Resorts and Conventions Selects Percipia for Guest Mobile Application Project
Wisconsin Dells, WI June 24, 2014 - Kalahari Resorts and Conventions, the authentically African-themed resorts in Wisconsin, Ohio, and soon to be opened in Pennsylvania, selected Percipia for the development and deployment of the customized mobile application across all properties. Home to America's largest waterparks, Kalahari wanted to extend the "world-away" waterpark resort and conference experience to guests' personal devices. Making the most of their stay with the concierge section, including interactive maps, special direct requests, and wake up calls. Navigate the way through the amazing wet and dry parks with "The Fun" showcasing rides and slides for any age. Share the memories with friends using the one of a kind Memory Maker feature found within the app. Plus, with amenities such as Spa Kalahari and Salon, Kamp Kalahari, and exceptional dining options all under one roof and detailed within the app. Kalahari Resorts and Conventions and Percipia created an app to deliver a beyond expectations getaway.

Percipia's newly launched Latitude mobile application product was selected to create native mobile applications for Smart Phones as well as Tablet applications in both iOS and Android platforms.

Kevin Yarnell, global director of sales for Percipia states, "Percipia was pleased to be selected for this game changing project. Through our collaboration with the Kalahari Resorts and Conventions team, we feel the final product launched an app that will allow guests to plan their visit based on their own personal preferences. Utilizing features such as the events calendar and meeting planning details pages, the app can cater to both the leisure and business traveler."

"We pride ourselves on being digital pioneers in the hospitality industry, and are always striving for ways to provide helpful and modern amenities to our guests" said Kassie Rizzo, digital media manager for Kalahari Resorts and Conventions. "This app will follow suite in our belief to deliver a beyond expectations experience and allow our guests to customize their stay and discover everything Kalahari has to offer."

Percipia taps RPM Advertising Chicago as marketing partner
May 9, 2014 - Percipia, a Chicago-based global hospitality technology company, has named RPM Advertising Chicago its new ad agency of record. RPM will work with Percipia on marketing and brand positioning via print, video, digital and point of sale materials.

RPM is coming on board as Percipia starts a major rebranding initiative. The hospitality technology company recently changed its name from Percipia Networks to simply Percipia and introduced a new logo that reflects the change.

Noted Percipia CEO Michael Velasquez: "Rebranding and marketing are our major focuses for this year. Their (RPM) experience within the hospitality industry made them a natural fit for us."

Added RPM Advertising President Mark Malin: "They (Percipia) are doing some amazing things with smart phone technology that are really going to impact the hotel guest experience. It is a very exciting time for Percipia, and we are glad to be on board with them."

More details about Percipia's rebranding and marketing efforts will be unveiled at the 2014 Hospitality Industry Technology Exposition in Los Angeles in late June.

RPM has established an expertise in the realm of casino-related and hotel advertising and marketing. Among its clients are Hollywood Casinos, Horseshoe Casinos, Harrah's Entertainment and Wyndham Worldwide.

Percipia Selects RPM Advertising as Agency of Record
May 9, 2014 - RPM Advertising has announced that hospitality technology company Percipia names RPM Advertising its agency of record. RPM Advertising will be working with Percipia on marketing and brand positioning through print, video, digital, collateral and point of sale materials.

Percipia, headquartered in downtown Chicago, Illinois on the prestigious Michigan Avenue, is the premier provider of voice applications for Cisco in the hotel industry, with the most worldwide installations in North America, Europe, the Middle East, and Asia. Percipia also offers voice/data solutions, high-speed internet access, wireless, networks, technology procurement, professional services, and much more to serve the needs of the global hospitality market. In a growing competitive field, Percipia remains one of the largest and best-known U.S.-based hospitality technology companies.

"Rebranding and marketing are our major focuses for this year. Working alongside a local and highly reputable company such as RPM is something we are incredibly excited about,” said Michael Velasquez, CEO of Percipia. “Their experience within the hospitality industry made them a natural fit for us. We expect our partnership to not only create innovative and unique branding initiatives but also take Percipia to the next level," he added.

“I was thrilled to hear that Percipia chose RPM,” said Mark Malin, President of RPM Advertising. “RPM Advertising has many years of experience in the hospitality field and we couldn’t be more excited about helping Percipia define their brand and market their high-tech custom business solutions. They are doing some amazing things with smart phone technology that are really going to impact the hotel guest experience. It is a very exciting time for Percipia, and we are glad to be on board with them.”

Velasquez is enthusiastic about RPM’s first recommendation: to change the company’s name from Percipia Networks to, more simply, Percipia. This change has been incorporated into the new Percipia logo. The remainder of the branding will launch in late spring at HITEC.

Chumash Casino Resort Selects Percipia Networks for Multi-property Installation
Santa Ynez, CA January 28, 2014 - Chumash Casino Resort, the AAA Four Diamond-rated property owned by the Santa Ynez Band of Chumash Indians, selected guest room technology integration solutions by Percipia Networks. The expansive 190,000-square-foot resort, home to the area's largest full service spa chose Percipia's Parallax and voice mail integration software in their newly renovated guest rooms and luxury suites. "We were satisfied with both the implementation of the software and the level of attentiveness by Percipia Networks' representatives while they upgraded our technology," said Chumash Casino Resort General Manager Bill Peters. "Our own IT professionals at Chumash Casino Resort say that Percipia Networks 'bent over backward' for us."

In addition to the resort's 106 guest rooms and 17 luxury suites, Percipia Networks was also selected for the sister property Hotel Corque's 122 guest rooms. The ultra luxury boutique located in Solvang, California deployed Parallax and Precision voice mail software by Percipia Networks earlier this month. "I am elated that Percipia was chosen for Chumash Casino and their upscale Hotel Corque property," states Michael Velasquez, CEO of Percipia Networks. "We pride ourselves in having software solutions specific to the need of each property. This multi-property software configuration is scalable and I am certain it will grow along with their business."

The Village at Squaw Valley Selects Percipia Networks for New Installation
September 24, 2013 September 24, 2013 - Having recently completing a $2.7 million renovation, The Village at Squaw Valley continues to enhance its luxury mountain property with the new installation of telephony software by Percipia Networks. The popular mountain destination deployed Percipia Networks' Parallax software with XML applications, providing unique IP phone applications for their impressive 300 condominium suites.

"The installation of Percipia software has greatly enhanced our guest experience by allowing our front desk to quickly and easily set reliable wake up calls for our guests and by enabling our housekeeping department to instantly update the guest room status' from the phones within the room. Before installing Percipia's products, wake up calls had to be done manually and our housekeeping staff had to wait until they got to a computer to update room information, both of which left a great margin for error. Percipia has greatly increased our efficiency and functionality and we highly recommend their products to any resort." - Michelle Smith, Front Desk Manager

Squaw Valley also elected to install Percipia's Precision Voice mail product specifically designed for the hospitality industry. The installation required seamless integration to the property's Par Springer Miller property management system (PMS) as well as Cisco Unified Communication Manager PBX and was completed in July 2013.

"Being chosen to install our products at such a reputable and impressive property has been a wonderful accomplishment for us," said Michael Velasquez, CEO for Percipia Networks. "Percipia Networks has truly enjoyed our collaboration thus far and would love to continue to work with Squaw Valley."

Thunder Valley Resort Casino Selects Percipia Networks for Guest Room Phone Integration Solution
Lincoln, CA June 18, 2013 - Thunder Valley Casino Resort, the AAA four diamond property has selected technology integration solutions by Percipia Networks. The 300-room property is owned by the United Auburn Indian Community and features a 250,000 square foot casino, elected to deploy Percipia's Parallax Software and Precision Voice Mail product. Michael Velasquez, CEO of Percipia Networks states, "I speak for our entire organization in saying that I am thrilled to be able to work with Thunder Valley. Working on such an expansive property and one in which is well known within the tribal gaming industry has been a wonderful experience."

The installation features a group directory customized application. "Enhanced in-room guest experience and team member efficiency are key strategic topics covering the hotel landscape," said Kevin Yarnell, Global Director of Sales, Percipia Networks. "Our Parallax solution and custom touch screen applications not only allows guests at Thunder Valley to have access to their every need at their fingertips, leading to a higher quality overall stay, but also drives revenue to Thunder Valley's restaurant outlets. And with the work flow integration tools team members are able to accomplish more in a shorter time span, creating higher efficiency."

"We are extremely pleased with the products and services provided by Percipia," said Dawn Clayton, General Manager of Thunder Valley Casino Resort. "Percipia's technology options for both our team members and guests are a critical part of the AAA four-diamond experience offered at Thunder Valley Casino Resort."

Percipia Networks will be show casing their software solutions including the launch of their customized, hospitality focused mobile application, LATITUDE, at this year's Hospitality Industry Technology Exposition and Conference (HITEC) in Minneapolis, Minnesota on June 24th - 27th.

Howard Hughes Corporation Selects Percipia Networks for Master Planned Community Mobile Application
Las Vegas, NV June 18, 2013 - The Howard Hughes Corporation, developer of the master-planned community of Summerlin that spans 22,500 acres along the western rim of the Las Vegas Valley, selected Percipia Networks for the development and deployment of the community's customized mobile application. One of the nation's largest master-planned communities that led the country in home sales for more than a decade, Summerlin currently offers more than 60 styles of new homes for sale in the community. The mobile app allows both Realtors and potential homebuyers to search available new homes using a variety of search terms and criteria. Summerlin is the first master-planned community in Las Vegas to launch a home finding mobile app.

Percipia Networks' newly launched Latitude mobile application product was selected to create native mobile applications for Smart Phones as well as Tablet applications in both iOS and Android platforms.

Kevin Yarnell, global director of sales for Percipia Networks states, "Percipia Networks was pleased to be selected for this game changing project. Through the collaboration with The Howard Hughes Corporation and the Summerlin team, we feel the final product launched an app that will change the way home buyers and Realtors search for new homes in Las Vegas."

Users are able to sort by neighborhoods, amenities, floor plans, and price and can utilize a map feature with driving directions to sales center locations or direct connect via email or phone to the sales agents. The application also features video options providing Realtors with the ability to review more selling features of the neighborhood and builder and with property specific differentiators.

According to Danielle Bisterfeldt, director of marketing for Summerlin, more than 90 percent of all home searches begin online. "Today, people expect to get all the information they need at the press of a button wherever they happen to be. That's why we have made an investment in this technology to create an app this is truly smart."

A Better Guest Experience
April 1, 2013 - While a learning curve and generational gaps in the guest population may be a factor, the opportunities that these technological advances give industries are often untapped or underutilized. How can the hospitality industry take advantage of these new and existing resources? Let’s take a deeper look.

Get Social

It’s no surprise that social media outlets like Facebook and Twitter are on every industry’s radar. With more than a billion users, if Facebook was a country, it would be third in population in the world (behind China and India). Clearly, the days when social media sites were being used mostly by college students are long gone. Social media outlets are now prominent resources for nearly all businesses and industry leaders.

And for the hospitality industry, social media is an especially important resource. In addition to being free, these outlets provide hotels with a new way of connecting and communicating with guests, as well as a way to increase guest satisfaction. Never before could a hotel property touch base with a guest and get real-time information through a simple click.

Aside from one-on-one communication, hotels are now able to see the trends in what people think about their recent stay. Forget those “how are we doing” comment cards that used to be in hotel lobbies across the world. Now hoteliers simply have to log in to the property’s Facebook page to see the good (and bad) that guests are experiencing.

These comments and social conversations also provide valuable insight on how your property can increase guest satisfaction, resulting in higher ROI in the long run. Hospitality businesses are finding ways to use social media to promote special deals, events, and services for their properties. In addition to increasing revenue and brand recognition, social media help your property stay connected with guests, supporting you in developing for a loyal and satisfied customer base.

Use What You Already Have : Their Eyes and Ears, Your Phone

Whether it’s a comfy bed or a customized in-room dining menu, guests are focused on one thing: the quality of their experience. The focus on quality, in turn, gives your hotel new opportunities for marketing and revenue growth. Guest room telephones provide properties with an opening for discrete marketing and onsite revenue generation. Is there a slow day in the spa? No problem. Use your IP phone to send out a 20-percent-off spa promotion to your guests. Are there still open reservations at your fine dining restaurant? It could be fully booked after your IT staff switched the welcome screen on your guest room phones to display a mouthwatering image of your restaurant’s award-winning filet mignon.

Aside from the promotional opportunities guest room phones provide, you can also use them to increase the guest’s perception that your property is technically advanced. The guest’s experience can be enhanced, for example, if they can use the in-room phone to automatically order their car from the valet and dim the room lights.

Catch The Wave

With the social media becoming more pervasive every day, it’s no wonder that hoteliers have begun using these outlets within their properties. Taking advantage of social media and guest room phones to promote amenities and connect with guests not only allows hotels to increase revenue, but is bound to be the wave of the future within the hotel industry.

Katherine Lang is the Director of Business Development for Percipia Networks

Katherine Lang is the director of business development for Percipia Networks. Globally recognized as a leading provider of innovative applications to the hospitality industry, Percipia Networks has an established presence as a pioneer in the advancement of next-generation guestroom technologies, including messaging platforms, feature-rich voice applications, and IP telephony. Percipia is well known for their Parallax application, which offers unique IP phone applications for guest rooms, including room service, group directories, and more, for vendors like Cisco and NEC. Percipia Networks also offers a wide range of technology solutions and applications. For more information, visit: www.percipianetworks.com.

It's The Wit Calling…
Chicago, IL February 15, 2013 - Imagine your design work featured in every luxury guest room at theWit Hotel, one of the top five trendiest hotels in the country (TripAdvisor, 2012). theWit is calling out to the most talented graphic design students to illuminate the backgrounds of the hotel's high-tech phone systems for the chance to win an amazing hotel experience and wide-spread recognition.

Who better to transform the telephones in theWit Hotel's 310 stylish guest rooms and suites than up-and-coming Chicago artists? The students experimenting with the latest technology and inspiring art on a daily basis will add the perfect punch of energy to the hotel. The first place winner, selected by a panel of judges, will win an overnight stay in one of the luxury guest rooms at theWit Hotel Chicago, a $150 gift card valid at ROOF, Spa@theWit or State and Lake Chicago Tavern, as well as the opportunity to display his or her work to more than 100,000 visitors, corporations and media who stay with theWit each year. The runner-up will receive a $100 gift card valid at ROOF, Spa@theWit, and State and Lake Chicago Tavern.

AEI Communications and Percipia Networks Create a Premier Partnership within the Hospitality Market
Chicago, IL November 13, 2012 - AEI Communications, a worldwide telephony solutions designer and manufacturer, headquartered in Millbrae, California, has teamed with Percipia Networks, a hospitality technology solutions provider, headquartered in Chicago, Illinois, creating a premier partnership focused on developing high-end software capable of running on various hardware products. Both companies share in an extensive hospitality background, which will be utilized to leverage relationships within the market as well as highly developed products not yet seen by the hotel industry. Michael Velasquez, CEO of Percipia Networks states, "AEI has a strong history of providing superior products to the hospitality market. Our companies both pride ourselves on not only staying at the forefront of technology, but also applying this philosophy to the customer service we provide. I am elated about our partnership with AEI."

The first step as part of this integration partnership is the development of custom applications for AEI's new docking station, in which tablets operate as central components for in-room guest phones. Mario Jauregui, President of AEI Communications states: "Percipia Networks and AEI Communications are bringing back value to hotel room telephones by combining feature rich offerings in both hardware and software, with applications inexistent so far in the hospitality market, we are extremely excited to be partnering with Percipia Networks". Application development for Apple iOS and Android may also be a part of this alliance's pipeline.

Valley Forge Casino Resort to Host the 1st Annual Northeast Gaming Technology Roundtable
King of Prussia, PA September 4, 2012 - Valley Forge Casino Resort, the newly renovated 486-room property and casino, will host the First Annual Northeast Gaming Technology Roundtable. The event will host leaders from hotel and gaming properties and will allow them to hear from various leaders in the technology marketplace. Valley Forge is the first casino in Pennsylvania to open its doors with the new resort license and currently uses Cisco and Percipia Networks technology solutions. "For the first time property executives will be able to see and hear how they can personalize their guest experience while increasing revenue for their specific property," said Michael Velasquez, CEO, Percipia Networks, "This intimate setting is extremely unique and we are excited to be a part of it."

The event will be held on September 13th beginning at 12:00 p.m. with the option of dinner and overnight accommodation. "Having the opportunity to offer accommodation and all details for individuals who work for hotel properties is somewhat unheard of. We are proud to be able to showcase our solutions while simultaneously hosting attendees," stated Kevin Yarnell, Global Director of Sales, Percipia Networks. The roundtable will be primarily sponsored by Cisco Systems, Inc. Craig Hissong, Account Manager for Cisco states, "We are excited to be sponsoring this event. The topic of conversation is timely and we expect there to be informative dialogue between our customers and our partners."

Rosen Hotels & Resorts Selects Percipia Networks for Additional Properties
Orlando, FL June 13, 2012 - Percipia Networks, a hospitality technology solutions provider headquartered in Chicago, recently announced the addition of two more Rosen Hotels & Resorts properties to its fast growing client portfolio. Rosen Hotels & Resorts, a collection of seven award-winning leisure and convention hotels owned by Harris Rosen, the state's largest independent hotelier, selected to deploy Percipia's Parallax Software with customized applications as well as their Precision Voice Mail product for both their 1334-room Rosen Centre and 800-room Rosen Plaza hotels. These expansive hotels along with the 1500-room AAA Four Diamond Rosen Shingle Creek property, which currently utilizes Percipia's software, will result in a total of 3,634 guest rooms employing Percipia's solutions.

"Percipia Networks has provided a valuable resource that has enhanced the guest experience at Rosen Shingle Creek," said Jim Bina, Corporate Controller, Rosen Hotels & Resorts. "Our ultimate goal as a hospitality company is to meet and exceed guest expectations. To this end, it only makes sense to then provide the same Percipia services to the benefit of guests at our two additional convention properties."

Along with these impressive additions, Rosen has also committed to install Percipia's solutions at four more of their properties, totaling 2,703 guest rooms. Michael Velasquez, CEO of Percipia Networks states, "I am incredibly honored to be given the opportunity to work even closer with Rosen Hotels & Resorts. Harris Rosen is highly respected as a leader in the hospitality industry and I am very pleased that they selected our products to be showcased within their properties."

Percipia Networks and Datanamics, Inc. Join Forces to Create Strategic Alliance Within the Hospitality Sector
Chicago, IL May 29, 2012 - Percipia Networks, a hospitality technology solutions provider, headquartered in Chicago, Illinois, recently aligned with Datanamics, Inc., a leading information technology and education firm. Both companies will utilize their industry background in order to leverage their telephony and technical service offerings within the hospitality market. Michael Velasquez, CEO of Percipia Networks states, "Datanamics has a history of excellence within the information technology sector. I am confident that their standard of quality installations and reputation for strong customer service will result in an extremely beneficial partnership for Percipia."

Datanamics, Inc. recently added the Percipia product line to their Technology Center that is located in the Las Vegas valley. Terry McGowan, CEO/President of Datanamics, Inc. stated, "We are excited about our partnership with Percipia Networks, together we can deliver the most efficient, and intelligent guestroom telephony solution on the market."

Percipia Networks Adds Iconic Trump SoHo To Its Rapidly Growing North American Portfolio
New York City, NY November 9, 2011 - Percipia Networks, a hospitality technology solutions provider headquartered in Chicago, recently added another luxury property to its quickly expanding list of clientele. Trump SoHo, the lavish 46-story hotel property choose to move from its current phone solution and install Percipia's Parallax Software and Precision Voicemail product. "Percipia's suite of products gives our guests access to the features they want and allows us to be a more efficient and profitable organization," states Eric Brunnett, Director of IT for Trump SoHo.

Trump SoHo is not the only new addition to Percipia's list of customers. Katherine Lang, Director of Business Development states, "In the past year we have seen an incredible expansion in our customer base throughout North America. We have worked diligently to reestablish Percipia under our new ownership and it seems to be recognized within the industry." Amongst these new clients is the prestigious Amangiri Resort and Spa, located in Canyon Point, Utah. James Hunt, Guest Services & IT Manager for Amangiri states, " I am very pleased with not only the software from Percipia but the amazing customer and technical services provided. The software has improved profitability and is very user friendly, I am very pleased with my decision to install their software." Percipia Networks is also making headway in the gaming industry by recently adding IP Casino Resort Spa and Casino Royale to their client portfolio.

Percipia Networks Announces Las Vegas Office Opening and New Global Director of Sales
Las Vegas, NV September 27, 2011 - Percipia Networks, a hospitality technology solutions provider headquartered in Chicago, recently opened its Las Vegas office location. This marks the second office location for Percipia within North America; four offices in total. Daniel VanRyn, Vice President of Operations states, "Las Vegas is a huge player within the technology and hospitality industry. This office is vital to the growth of Percipia within the North American market."

Along with the opening of Percipia's new location comes a key component to Percipia's sales force. Earlier this month the company appointed Kevin Yarnell, an industry veteran, as their new Global Director of Sales. "Kevin's outstanding record within the hospitality arena and his solid sales relationships make him the perfect fit as Global Director of Sales," states Michael Velasquez; CEO. "Percipia is currently focusing on new developments and expansion into various markets and Kevin's caliber of knowledge and experience is essential to this process."

Percipia Networks Launches Frequency PBX To Offer Hoteliers More Cost Effective IP Phone System
Chicago, IL June 1, 2011 - Percipia Networks, a leading provider of technology solutions specializing in hospitality is pleased to announce the launch of their Frequency PBX system. Frequency, debuting June 1st, is an affordable Internet Protocol (IP) phone system designed specifically for the hospitality industry. Percipia's Frequency solution offers flexibility to customers, allowing them to select specific and custom packages suitable for their specific property needs. Michael Velasquez, CEO of Percipia Networks states, "We are incredibly excited about Frequency. Percipia is constantly looking for ways to increase the productivity of hotel properties, and while the hotel market continues to increase, the ability for properties to select specific products necessary for their progression is somewhat limited. Frequency not only allows hoteliers to choose solutions based on their needs, but is also extremely cost effective, functional, and scalable on a variety of levels within the hospitality industry."

Percipia Networks Announces opening of New Chicago Headquarters and the purchase of the PARALLAX application from DOCOMO interTouch
Chicago, IL September 17, 2010 - Percipia Networks announced today the opening of the company's new global headquarters in Chicago, Illinois and the purchase of the Parallax (formerly PTCE) hospitality software from DOCOMO interTouch, headquartered in Singapore.

With the purchase of the Percipia Networks and the Parallax product, the new owners, Parallax Investors, LLC headed up by Michael Velasquez and Daniel VanRyn, have redefined the company and created a new vision for Percipia Networks. With a significant expansion of the company's competitive product portfolio, Percipia offers to include voice/data connectivity solutions, high-speed internet access, Wi-Fi and wireless solutions, enterprise networks, commercial and hospitality televisions, call-accounting software, Cisco and NEC voice applications, technology procurement, consulting and design services and much more. Customers globally now have a much wider array of products to choose from. The company will continue to support current Parallax software customers and invest in the development of Parallax for vendors like Cisco, NEC and others. "Percipia is considered one of the most innovative information technology companies in the hospitality industry. The applications and system architecture was an excellent match for us. The acquisition of Percipia provides us with the ability to expand our customer base as well as increase business with existing clients", Michael Velasquez, Owner & CEO.

In 2002, Percipia Networks and Cisco Systems helped pave the way for the introduction of IP telephony in hospitality with the installation of the first converged network platform supporting voice at a resort in northern California. Percipia Networks eventually went on to become the premier provider of voice applications for Cisco in the hotel industry with the most worldwide installations of any company in North America, Europe, Middle East and Asia.

The Percipia Parallax software provides full hospitality functionality for the Unified Communications Manager platform from Cisco Systems and also offers a comprehensive suite of applications for Cisco and NEC screen-based IP phones. The days when hotels realized significant revenues from long distance phone usage are long gone. Today, Parallax enables hoteliers to use the guestroom phone as a means to create new revenue streams through strategic marketing and promotion of hotel services like the spa, restaurants and in-room dining. A demo of the Parallax application is available at the company's website - http://www.percipianetworks.com.

The core Percipia Networks' team consists of industry veterans and personnel that have supported the Parallax product since its launch in 2002. Recognized in the industry as a pioneer in the advancement of hotel technology, Percipia Networks has also teamed up with other leading technology companies, such as LG, Samsung, Panasonic, Phillips, Ruckus Wireless and Nomadix to offer a comprehensive set of solutions to its customers. The company has integrations with leading property management system vendors, including Agilysys, Par Springer-Miller and Micros. For a list of partners, please visit http://www.percipianetworks.com.

Percipia Networks, under new leadership and with a new base of global operations in the U.S., is poised to offer exceptional support to its current customer base and present its new portfolio of innovative technologies to customers around the globe.